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May 23, 2010
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OCCU-Brochure by TheRyanFord OCCU-Brochure by TheRyanFord
Old work from 2006.
As part of our rebranding work for Orange County's Credit Union, we designed this brochure. As you can see, the brand colors are orange and silver (and much of the silvery color you see in this mockup would actually be a metallic ink).

The top-left page is actually the cover with a mini-brochure tucked into it. The idea was that this larger brochure was kind of a "generic" one that covered the whole bank, and then if you sat down with a rep he'd grab a mini-brochure that talked about the specific offerings the bank could make for you (eg, if you were a senior citizen they'd talk about senior's accounts, retirement, etc etc).

This is a collaboration with the talented Jason Simon.
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:iconawooo:
Awooo Featured By Owner May 25, 2010
Wow! Tht really nice and clean lve you vhoice of gray to go with the orange and the fact that your paragraphs aren't justified on both sides.
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:iconmathieuberenguer:
MathieuBerenguer Featured By Owner May 25, 2010  Professional Interface Designer
nice work man
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:icongetcarter:
getcarter Featured By Owner May 24, 2010   Photographer
niceŽnŽclean! exellent job, Mr. Ford!
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:iconchalkley3:
chalkley3 Featured By Owner May 23, 2010
Delicious typography, and I'm a sucker for special ink, but damn, I hate clients who want "happy smiling family" stock photos.
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:icontheryanford:
TheRyanFord Featured By Owner May 24, 2010  Professional Interface Designer
Yeah but it's a bank, they want to appeal to families, it makes sense.
We tried to get more creative with the photography but the compromise ended more towards what you see here.
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:iconizafer:
izafer Featured By Owner May 23, 2010  Professional Filmographer
gray areas could be silver on print, I like, congrats...
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