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Submitted: May 23, 2010
Image Size: 616 KB
Resolution: 1500×1200

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OCCU-Brochureby `TheRyanFord

Designs & Interfaces / Corporate

Old work from 2006.
As part of our rebranding work for Orange County's Credit Union, we designed this brochure. As you can see, the brand colors are orange and silver (and much of the silvery color you see in this mockup would actually be a metallic ink).

The top-left page is actually the cover with a mini-brochure tucked into it. The idea was that this larger brochure was kind of a "generic" one that covered the whole bank, and then if you sat down with a rep he'd grab a mini-brochure that talked about the specific offerings the bank could make for you (eg, if you were a senior citizen they'd talk about senior's accounts, retirement, etc etc).

This is a collaboration with the talented Jason Simon.

~Awooo May 25, 2010

Wow! Tht really nice and clean lve you vhoice of gray to go with the orange and the fact that your paragraphs aren't justified on both sides.

~MathieuBerenguer May 25, 2010 Professional Interface Designer

nice work man

`getcarter May 24, 2010 Photographer

nice´n´clean! exellent job, Mr. Ford!

~chalkley3 May 23, 2010

Delicious typography, and I'm a sucker for special ink, but damn, I hate clients who want "happy smiling family" stock photos.

`TheRyanFord May 24, 2010 Professional Interface Designer

Yeah but it's a bank, they want to appeal to families, it makes sense.
We tried to get more creative with the photography but the compromise ended more towards what you see here.

~kulpsuzfincan May 23, 2010 Hobbyist Filmographer

gray areas could be silver on print, I like, congrats...

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OCCU-Brochureby `TheRyanFord

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