Over at
Strata, we've built a little pitch for Sony with the desire of being their agency of choice for some web-based work. Although I can't show you the final layouts with our strategies and whatnot, I
can show some of the spreads I designed for our proposal booklet.
When you think of a proposal, you probably think of a little packet bound by Kinkos, which is basically a print of a Word document. We're not like that, though, and we know Sony's not like that. So, I designed the overall look and feel of the booklet before we had content to lay out, taking direction from the general style of SonyStyle.com. Instead of this being a boring proposal, it is now designed to mimic a product catalog or a sales brochure.
The following are my favorite spreads out of this 80+ page booklet. Enjoy.
As a designer myself this is exactly the sort of style I strive for, but I don't always get it quite right.
I've never considered the game plan for large clients like Sony as I'm not in that league. Makes perfect sense to go all out like this. A job in itself to get the job. Must hurt more when you don't get it, but no pain no mofo'ing gain.
Great work
G ahead to do more creativity
I like the use of the colors
impressive...